HAPPINESS MILLIONARE

"From Start- up To International Award Winning Speaker"

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The Challenge

Janet Jones is an accomplished celebrity photographer, author, and the United Kingdom’s foremost authority on the Napoleon Hill “Think And Grow Rich” wealth creation system. In 2012, Janet launched her international best selling Inspiration Cards under her new brand, Happiness Millionaire, and went on to create the acclaimed personal development course, “Look And Grow Rich”.  Janet runs seminars, events and workshops teaching others how to apply these Principles, within the Personal Development Market. The Challenge was multiple;

  • There was no Marketing Strategy
  • There was no effective translation of the company Vision
  • Consumer appeal was positioned narrowly
  • Janet reported being overwhelmed with options and unclear how to start
HAPPINESS-MILLIONARE

Our Approach

  • Strategic Brand Design and repositioning of the existing logo and corporate image
  • Creation of a brochure based branded website to sell events
  • Creation of an extensive social media framework anchored around Facebook
  • Creation of an Event based sales funnel

The Journey

1

Creation Of a new Brand

2

Regular Online Skype Consulting Sessions

3

Training on Strategic Marketing

4

Highly Successful Compaigns

5

Janet Winning Inspiring Best Speaker/Trainer Award

6

Janet's Influence Continues to Grow

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The Results

  • Doubled Page views over the first 12 months
  • 20% of organic traffic coming from free referrals
  • Janet Wins inspiring Best Speaker Award
  • High 80% engagement to marketing videos
Call to action

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